Ad Specs
General Information
We prefer that you submit your materials electronically by following the FTP instructions below. You may also send ad materials, instructions, and color specifications to DC VELOCITY, Attn: Keisha Christopher, 19 Freedom Road, Scarborough, ME 04074. Contact Keisha Christopher, (508) 326-2324 or .
FTP Instructions For Submitting Ad Material Electronically
1. Open your FTP client
2. In the address bar enter: ftp.dcvelocity.com
3. Log in using dcvads%dcvelocity.com as your user ID and adpassword as your password
4. Drag the ad file into the window
5. Drag files only, not folders containing files
Digital Ad Materials
Acceptable Platform and Software: PDF files are preferred. These files must be saved as CMYK with graphics and fonts (Postscript fonts only) embedded. They must be high resolution and optimized for press. Native files created in the following software programs are also accepted: QuarkXPress, Adobe Illustrator, and Adobe Photoshop. Graphics should be saved at 300 dpi at 100% of their size and formatted as either .tiff or .eps files. RGB, Indexed Color, or Duotone images must be converted to CMYK. All fonts and graphics must be included. Only Postscript fonts are acceptable.
Acceptable Media: Digital ads may be submitted on CDs and sent to the address listed under General Information.
Acceptable Compressed Files: Stuffed (.sit), self-extracting archive (.sea), and zipped (.zip) files are all acceptable.
We strongly urge that a printed proof of the ad also be provided. If no proof is provided, DC VELOCITY cannot accept responsibility for accurate ad reproduction.
Ad Closing and Material Deadline Dates
| Issue | Ad Close | Material Deadline | |
| January | 12/4/09 | 12/9/09 | |
| February | 1/8/10 | 1/13/10 | |
| March | 2/5 | 2/12 | |
| April | 3/5 | 3/10 | |
| May | 4/2 | 4/7 | |
| June | 5/7 | 5/12 | |
| July | 6/4 | 6/9 | |
| August | 7/2 | 7/7 | |
| September | 8/6 | 8/11 | |
| October | 9/3 | 9/8 | |
| November | 10/1 | 10/6 | |
| December | 11/5 | 11/10 |
Magazine Specifications
| Ad Size | Live Area: w x h | Trim Size | Bleed Size |
| Full Page | 8" x 10-1/4" | 8-1/2" x 10-3/4" | 8-3/4" x 11" |
| 2-Page Spread | 16-1/2" x 10-1/4" | 17-1/4" x 11" | |
| 1/2 Page, Horizontal | 7" x 4-7/8" | ||
| 1/2 Page, Vertical | 3-3/8" x 10" | ||
| 1/2 Page, Island | 4-1/2" x 7-1/2" | ||
| 1/3 Page, Vertical | 2-1/4" x 10" | ||
| 1/3 Page, Square | 4-1/2" x 4-7/8" | ||
| 1/4 Page, Vertical | 3-3/8" x 4-7/8" | ||