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The DC VELOCITY Videocast

Once again, DC VELOCITY is changing the rules of the game ...

It's been over a decade since two members of the DC VELOCITY team developed and sold the first Webcast in the logistics market. But in "Internet years," a decade might as well be a century, or even a millennium. The time has come to put a fresh new face on the tired old Webcast model, and that's just what we've done!

Introducing the DC VELOCITY Videocast

In place of the old Webcasts, DC VELOCITY now offers on-demand Videocasts that do not require registration but still generate leads and provide our readers with instant access to information. Because our readers don't hit a "registration wall" when they click through to a Videocast from our e-mail invitation, they can go right to the content they want, and you get the high-value, behavior-based leads you need.

Although guaranteeing leads is difficult (as it often requires activities that greatly diminish the quality of the leads generated), DC VELOCITY's Videocasts have historically performed well in that regard. Records for the past year show that, depending on the content and nature of the presentation, Videocast sponsors received between 325 and 1,200 highly qualified, actionable leads.

What do you get with a DC VELOCITY Videocast package?

  1. The services of a DC VELOCITY special projects editor to help you organize the presentation and to moderate the Videocast.
  2. The value and credibility of the trusted DC VELOCITY brand attached to your Videocast.
  3. One full-page print ad in DC VELOCITY to promote your Videocast.
  4. Two dedicated e-mail blasts to our audience, inviting them to attend.
  5. An on-demand Videocast produced by professionals who understand not only the logistics field but also how to produce quality video and Videocasts.
  6. A prominent link on DC VELOCITY's home page for a minimum of two weeks and, after that, a permanent presence on DCV-TV Channel 3, our new streaming-video Videocast channel.

View an example of a DC VELOCITY Videocast

Total package cost: $15,500 net