DC Velocity - Advertising

Ad Specs

Website Ads

Ad Type Dimensions File Size File Formats Animation 3rd Party Notes
Leaderboard 728 x 90 px 45K GIF, JPG, PNG, SWF Up to 30 seconds Yes SWF files require an embedded click-through URL or the clickTAG variable
Wide Skyscraper 160 x 600 px 45K GIF, JPG, PNG, SWF Up to 30 seconds Yes SWF files require an embedded click-through URL or the clickTAG variable
Rectangle 300 x 250 px 40K GIF, JPG, PNG, SWF Up to 30 seconds Yes SWF files require an embedded click-through URL or the clickTAG variable

Channel Sponsorship

Ad Type Dimensions File Size File Formats Animation 3rd Party Notes
Channel Sponsorship ALL THREE REQUIRED
  • 728 x 90 px
  • 160 x 600 px
  • 300 x 250 px
 Max 130K for all three combined GIF, JPG, PNG, SWF Up to 30 seconds Yes Companion advertising; All three dimensions will display on the page; ads will not be mixed with other advertisers
SWF files require an embedded click-through URL or the clickTAG variable
View sample channel sponsorship

E-Newsletter Ads

DC Velocity sends both HTML and text versions of e-newsletters to our subscribers. Your sponsorship includes ads in both versions of the e-newsletter.

Ad Type Dimensions File Size File Formats Animation 3rd Party Notes
Insider, Transportation Velocity, Material Handling Velocity, Technology Velocity, Strategy Velocity, Conference Preview BOTH VERSIONS REQUIRED

HTML version:

  • Top, middle and bottom positions: 468 x 60 px
  • Top sidebar position: 120 x 300 px

Text version:

  • 300 characters maximum (including spaces), not including URL
  • URL: Max 60 characters
 35K GIF, JPG 3 loops max Click-through URL only. No images. Rich media not accepted
Copy for text version can also appear along with image in HTML version at advertiser request; if requested, specify bold, italics or underline formatting as needed; specify which word/phrase should be hyperlinked

Dedicated Sponsor E-Newsletters

DC Velocity can deliver your custom, dedicated e-newsletter to our readers. We send both HTML and text versions of e-newsletters to our subscribers.

Ad Type Dimensions File Size File Formats Animation 3rd Party Notes
Dedicated Sponsor E-Newsletters Recommended max HTML page width: 700px Max HTML file size 100K BOTH VERSIONS REQUIRED
1 HTML file, 1 plain text file for each campaign		 Unlimited Yes
  • Subject line should be supplied with creative
  • Images should be hosted by advertiser or supplied in an accompanying folder and linked via the HTML file
  • Body background color must be white; colored tables are allowed
  • Rich media not accepted
  • View sample dedicated sponsor e-newsletter

Conference Preview E-Newsletters

Ad Type Requirements Notes
Conference Preview E-Newsletter Advertorial

1. Company name and/or a headline (max 60 characters)
2. Company logo: gif, jpg or png; max dimensions 150 x 35 px
3. Your conference booth number
4. A message about your company or what you will be featuring at the conference (max 750 characters)
5. URL of your choice

White Paper Program

DC Velocity offers a Dedicated White Paper Email and Hosting Service to help you promote your company's thought leadership in the logistics field.

Requirements:



HTML & Layout Services
For those sponsors with limited resources to develop e-Product ad material within required technical specifications, AGiLE Business Media (DC Velocity) offers layout and development services at a rate of $150 per hour. These charges will be added to your invoice for sponsorship. To avoid these charges, all sponsors are urged to pay close attention to our e-product material specs and following them whenever possible.

NOTE: All dimensions are in pixels.

All materials should be submitted to Jeff Thacker, Director of eMedia, at .